Traitors contestant Matthew ‘Matty’ Hyndman has finally burst out of the background of the BBC show and straight into the spotlight.
And while his bold gameplay grabbed attention in the most recent episode, it is an unexpected headstand that threatened to break the internet.
Known to some as Matthew, the content creator has spent much of The Traitors quietly observing from the edges.
That all changed last week when he suddenly found himself centre stage.
In tense scenes, Matty was allowed into a confession booth to speak privately with Traitors Rachel and Stephen.
He may not know their true identities, but Matty made it very clear what he wants from them.
The 35-year-old laid his cards on the table with a daring proposal: Murder fellow Faithful Jessie Stride next and welcome him into the Traitor ranks.
The episode ended on a brutal cliffhanger, leaving viewers glued to their sofas.
Will Rachel and Stephen take him up on the offer? Or will they shut him down?