Department store John Lewis released its 2023 Christmas advert this morning (November 9).
The ad is titled Snapper: The Perfect Tree and tells the story of a young boy, Alfie, who makes an unusual friend.
In a fun musical twist, it’s accompanied by Festa, a rock opera piece composed especially for the advert featuring operatic superstar Andrea Bocelli.
When Alfie discovers a mysterious seed at a local market, he convinces Gran to let him have it. The family are surprised when that small seed grows into a huge, sentient carnivorous plant that scares their dog.
Nonetheless, Snapper and Alfie become firm friends – decorating the house for Christmas together.
However, Alfie is dismayed when Snapper becomes too big for the house, and his family rejects the idea of using the plant as a Christmas tree. On Christmas morning, however, Alfie brings Snapper a gift as the whole family celebrate together.
It’s a heartwarming advert celebrating unusual friendships, a return to form after last year’s more low-key John Lewis Christmas advert. The Beginner, 2022’s offering, told the touching story of a father learning to skateboard to help his new foster daughter feel at home.
The John Lewis Christmas advert has become a tradition over the past two decades, with fans describing it as the start of the festive season. But it isn’
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